This is so much better than any mass market brand, and it's far cheaper for double the quality. Before you buy the other bottle of red stuff, try a liter of Piedmontese Berto and you'll never go back. Aged and infused for at least six weeks with natural gentian, sweet orange, rhubarb, wormwood, rose petal, and grapefruit. Mix it into your next Negroni, Boulevardier, Orange Juice & Bitter, or Spritz. 50 proof.
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